Content Calendar
Consistent, optimized blog posts provide the education your target audience is looking for, supplies you with content for your social channels, and elevates your search ranking.
Using targeted keywords, I partner with your team to publish regular blog posts that showcase your expertise and gets you found on Google.
I create a content calendar to schedule content, coordinate subject matter expert interviews, and manage deadlines.
You get a stress-free, regular cadence of content to distribute on your social platforms and repurpose on various channels.
Blog Writing
SME Interviews
I've conducted hundreds of subject matter expert interviews over the years. From CEOs to surgeons to patients, I draw out insightful quotes that humanizes your content and stamps it with expert authority.
Thought-leadership Articles
Your C-Suite executives and physicians may not have time to write industry-thought articles. If they do, lucky you! Even so, they probably need a bit of refining.
I tailor expertly-sourced articles to your brand and establish the leaders of your organization as innovators in their field of healthcare.
eBooks
An eBook can be an excellent lead magnet. We meet and discuss your vision for the eBook. From there, I draft an outline for your review before writing.
You can expect a well-cited, researched eBook that provides value to your readers.
Website Copy
Whether you're starting from scratch or need a website refresh, I write SEO-friendly website copy that communicates your differentiators and value propositions.
What I Don't Do
Your time is valuable, so is mine. Let's not waste it. If you're looking for a freelancer to do any of the following tasks, I'm not your person.
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Social media
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Google ads
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Technical SEO
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Graphic design
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Website design
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Email campaigns